We developed hotel signage for art’otel Zagreb by Park Plaza. The sign types include wayfinding, identification signs, floor indexes and room numbers for the six floors of the historic building transformed into an exclusive hotel with wellness and meeting spaces in the narrow centre of Zagreb, Croatia. The first art’otel opening in Croatia features artworks of the late Boris Bućan, a monumental figure of contemporary Croatian art whose works have appeared at some of the world’s top art institutions, including the MoMA and the Tate.
art’otel Zagreb — Signage
Creative team
Mirna Ptiček (signage concept, signage system design, creative & art direction, design)
Mladen Ptiček (wayfinding information strategy & design navigation)
Client
Arena Hospitality Group, Park Plaza Hotels Europe
Signage production & installation
4OUT d.o.o.